FFUN Group is excited to announce a major milestone in our growth across the Prairies: we have officially acquired Key Auto Group, expanding our presence into full automotive sales and service in Yorkton, Saskatchewan and Swan River, Manitoba.
This expansion builds on the strong foundation we have developed in these communities through our recreational division, and it allows us to bring even more choice, convenience, and support to the regions we are proud to serve.
Welcoming New Dealerships Into the FFUN Family
With this acquisition, FFUN Group is now operating four additional automotive dealerships and a new collision centre, including:
- FFUN Kia Yorkton
- Yorkton Toyota
- FFUN Chev (Chevrolet Buick GMC Cadillac Yorkton Inc.)
- FFUN GMC (Chevrolet Buick GMC Swan River Inc.)
- FFUN Cadillac
- FFUN Collision Centre
These locations bring new OEM partners into our portfolio and expand FFUN’s footprint to more than 20 business units across Western and Central Canada.
What This Means for Our Customers & Communities
The talented teams in Yorkton and Swan River—people who have built trusted relationships with customers for years—will continue delivering the same quality, care, and customer-first service they’re known for.
FFUN and Key Auto Group share the same Prairie roots and belief that strong businesses are built on strong relationships. This partnership combines those values with expanded resources, improved technology, and long-term stability, allowing us to strengthen the customer experience in every department.
More Brands, More Choice, Same FFUN Experience
For the first time, customers in Yorkton and Swan River can enjoy the full FFUN automotive experience in addition to our Motorsports offerings. This means:
- A wider selection of new and pre-owned vehicles
- Access to more OEM brands under one company
- More service and repair options
- Continued community involvement and local leadership
- A seamless FFUN experience across all automotive and recreational needs
We’re thrilled to welcome new customers into the FFUN family—and equally excited to offer more choice and convenience to those who already trust us with their recreational needs.
A Warm Welcome to Our New Teams
We are proud to welcome the Key Auto Group staff into FFUN. Their commitment to integrity, community, and customer service mirrors our own, and we look forward to building something even stronger—together.
The future is bright, and we can’t wait for customers to meet our expanded team, visit our updated showrooms, and experience the new possibilities now available in their community.
About FFUN Group
FFUN Group is a Prairie-based, Canadian-owned organization operating automotive, recreational, financial, and related businesses across Western and Central Canada. Headquartered in Saskatoon, FFUN is committed to long-term ownership, exceptional customer service, and meaningful community involvement in the markets we serve.